Skywatchers saw a rare treat on Jan. 31: a Blue Moon, a total lunar eclipse and a supermoonll at the same time! It’s the first total lunar eclipse since 2015 and the first Blue Moon Blood…
For over 20 years I have watched authors blindly stumble from manuscript to published book and then wonder why they aren’t making sales. Probably no one, besides friends and family know about your book. And…
First, there is no secret that book reviews sell books. Most readers at least scan the back cover before purchasing a book. The more reviews you gather, the more general public awareness grows of your…
Everyone wants to make money. And writing a book can be a great way to accomplish that goal. Books allow you to showcase what you do, how well you do it, and how your customers…
Any time of the year we can reflect on and define what is successful in our marketing plan. We can endeavor to fix what is broken and polish what already shines. A powerful desire for…
We coach our authors to not waste air on the radio. They learn to offer tips, be storytellers, and capture the audience’s interest. For most people it’s easy to talk or teach in an interview,…
It’s been years since I ingested cotton candy and thought it was fun. Not much more than sugared air, the memory of eating it only lingered as long as my blue lips. However, the good…
